Thread: WTF do publishers think they're doing ?
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Old 02-16-2011, 11:44 AM   #40
Kali Yuga
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Quote:
Originally Posted by tubemonkey View Post
They want to maximize profits. Maybe they should price ebooks the same way? Hardcover prices for the first 30 days, then paperback pricing thereafter.
FYI, that is the plan. But it hews more closely to the existing schedules; e.g. higher prices for 6-12 months, then they lower the price when the paperback comes out.

I for one don't expect that cycle to shorten until paper sales drop to the point where putting out multiple paper formats ceases to make economic sense.
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