Google announces their periodical subscription system, pays roughly 90% to the publisher, as opposed to Apple's 70%.
Google Announces One Pass, App Subscription Plan To Rival Apple's Offering
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One Pass is Google's payment model for app sales, one where "publishers have flexibility over payment models and control over the digital content for which they charge and the content that is free for consumers," according to Google.
One Pass uses Google Checkout, and allows publishers to sell subscriptions at the lengths they choose, or by single issues, as well as according to metered models where more frequent visitors or those looking for premium content could be charged more than more casual customers. It also lets current subscribers access through a "coupon-based system" utilizing customer codes. Apple's policy requires publishers to match the prices of their in-store app subscriptions to their digital subscription offerings elsewhere.
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