Quote:
Originally Posted by Andrew H.
I think the fact that Amazon and B&N have 95% of the US market is really good evidence that, at least within a range, price isn't that important. Even after the agency model kicked in, US e-books sales tripled and Amazon now sells more e-books than paperbacks or hardbacks. None of which would have happened if people had been particularly price sensitive.
|
You might want to verify your assumptions. Amazon recently stated that one of Patterson's ebooks dropped 48% in sales after the cartel raised the price $2.00. I would say that IS being price sensitive.