The Pew research apparently skipped the demographic that was covered by this
NYT article as mentioned by
this thread.
Quote:
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At HarperCollins, for example, e-books made up 25 percent of all young-adult sales in January, up from about 6 percent a year before — a boom in sales that quickly got the attention of publishers there.
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I'd like to see how the rest of their numbers would have broken out.