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Old 02-03-2011, 10:46 PM   #160
Andrew H.
Grand Master of Flowers
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Posts: 2,201
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Join Date: Oct 2010
Location: Naptown
Device: Kindle PW, Kindle 3 (aka Keyboard), iPhone, iPad 3 (not for reading)
Quote:
Originally Posted by BearMountainBooks View Post
I don't get where or why Bucknell thinks Apple could be 50 percent of Amazon's ebook business. I'm not saying it is or isn't true, just that it is probably pulled out of thin air.

I'm guessing that Amazon actually sells a higher number of books to actual kindle owners, especially since Kindle came down in price. Sure, people read on their iPhone or IPad or IPod...but they can read on blackberry and Android too. And if it's cross-platform reading both companies will lose if and when Apple starts making restrictions or trying to take a cut. Amazon will have to make up the revenue somewhere (and likely it will come out of the author's pocket).

Ick. Apple is breaking something that didn't need fixing.
It's pulled out of air. Amazon has stated before that 20% of its sales come through non-Kindle sources (i.e., people using K4PC or various apps). I would suspect that a majority of these sales do come from an iPhone or iPad app. But that's nowhere near 50%.
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