Thread: NYT: Apple Moves to Tighten Control of App Store
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Old 02-01-2011, 03:20 PM   #48
Graham
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Quote:
Originally Posted by petermillard View Post
Really? My reading of that statement is that Apple are saying they need to rewrite the apps to allow the option of purchasing from within the app; if I were Amazon (or anyone else) I'd interpret that option as being in addition to being punted outside the app to make the purchase, no?
Yes, in addition to. Sorry if that wasn't clear from the way I phrased it.

One way forward would be for Amazon to charge another 43% in app to cover the 30% Apple commission, making it clear that the book was cheaper if bought via the browser option, but then they'd presumably fall foul of the Agency Pricing agreement.

Graham
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