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Originally Posted by speedlever
Well Maggie, it would seem to me that companies who listen to what their customers want and then find ways to profitably meet those wants and needs will generally end up being the most successful in the marketplace.
I wonder what the emusic industry would look like today if it were similarly restricted? (rhetorically speaking, of course).
Perhaps those who buy the ebooks of their choice from the store of their choice and then strip DRM and format shift to read on the EBR of their choice are, in effect, furthering the problem? Afterall, there's not much to complain about in that scenario and the books still get sold.
And yet I see no other solution in the near term.
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Successful companies know how to target their customers. They don't try to chase every consumer; that would waste resources.
It seems Amazon is doing gangbusters in serving customers -- moneywise and in customer satisfaction surveys year after year. I'm not a loyalist when it comes to companies; if someone can serve me better than Amazon, I'm there. Amazon's competition is weak, though. If e-pub (or whatever format) is a gold mine, I'd expect others to quickly fill the void, even if Amazon overlooks the opportunity. I don't think Amazon has overlooked it, though. It seems to be one of the savviest companies around.