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Just my thoughts, based on my purchases, on this part:
"According to the Codex survey, bookstores remain, by far, the most important way book buyers learn about new books: 28% of all book buyers said they learned about the last book they bought by browsing in a bookstore or through a bookstore display, while 14.5% were discovered through a friend's recommendation."
Since having an ereader since 2009, most all of my "last" purchases have NOT been as a result of browsing a bookstore. In fact, most all of my ebook purchases have been a result of the on-stores, email notifications, different forums, then a friend's recommendation. I've also discovered new authors (to me) because of the same avenues I just mentioned. My visits to an actual bookstore has greatly reduced since buying an ereader!
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