Quote:
Originally Posted by Andrew H.
Saying that something can't be priced "too high" only makes sense if you define in which context something is or isn't "too high."
|
Yes and no. Each person has their own concept of what is "too high". But WHATEVER one's concept of "too high" is, they should recognize that it's impossible for a publisher to make them pay more money for an ebook than they are willing to pay.
If OTHER people are willing to pay what the publisher asks, in the numbers that the publisher is seeking -- then, by definition, it can't have been "too high".
If a publisher sets a high price and no one buys the ebook -- or not enough as defined by the publisher -- they will lower the price. Or they'll advertise. Or they'll put their efforts behind finding authors who's works can command that price.
We can trust the publishers to be self interested. We can trust the book buying public to be self interested. A level will be found where enough people are willing to pay a price the publisher is willing to sell for. There are simply way too many options for people's money for publishers to succeed in price gouging.
Lee