Ah, it is Kali again.
Quote:
Originally Posted by Kali Yuga
One is "planning to buy 10+ books per year." Another is "reads 5+ hours per week."
But, one of their points point apparently is that the percentage of people who plan to buy 13+ ebooks next year is about the same as the percent who plan to buy 13+ books in any format next year. Not really seeing a problem.
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First, that isn't what the article stated. It asserted that there was roughly the same percentage of avid readers in the ereader group as the whole population. But the question was about buying ebooks only, not all books. Ebooks being a subset of books, so you can't compare to the whole population.
Second, I read through the presentation of the survey results and see that the article got it wrong. Here is a quote from the conclusions of the survey (no emphasis added):
Quote:
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Originally Posted by Verso Digital
Avid e-reader owners are now buying proportionately the same number of e-books that avid readers buy books generally
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Of course, I don't think this is a vary useful observation myself, but it is a reasonable statement based on the actual data gathered by the survey.