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The problem is not geographical restrictions on ebooks per se, books had had them for a long time.
The problem is the definition of 'point of sale' for ebooks which is not where the book is sold (and the 'copy' as per copyright is actually created - namely the server it is sent from to you), but the place it is sold to - your home.
So while an e.g. american bookstore can and will happily send geo-restricted paper books to any address outside the US it cannot do that with ebooks.
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