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kindle
yeah I don't see the younger generation using Kindles, though they certainly understand them. They're happy to read on any device they have (and, yes, they DO still read...a lot.) In fact, I'd guess just from apocryphal evidence that the 20 to 40 age range is the donut hole where people aren't doing as much leisure reading--whether they are busy, part of the "gamer" generation, or generally not as interested.
Scott
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