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Set up a Google Alert on yourself. That way, you'll know when someone is reviewing or discussing your book. And for goodness sake, don't make it too hard for the bloggers to find you. I can't even count how many authors I have tried to contact about a review or write-up who just didn't have any contact info or website or Facebook page or anything. Don't make it hard. Make it easy. Take the time to write a good profile on your Smashwords page with all the info people will need.
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