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They're actually called intangible goods, though non-tangible also gets the point across. Why is it you think there is no such thing as a good that cannot be touched?
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I was going by the general definition that uses tangibility as one of the defining criteria of goods. I realize intellectual property inhabits what seems to be fuzzy area. And yeah, I was being picky with "non" vs "in"tangible. Even IP is rights-based. My point is that judging the value of intangible/non-tangible goods based on the commodity value of tangible ones ("paper costs more than data") is problematic, in the least.