Looks like Kobo has done a distribution deal with
Future Shop and
Best Buy (sister companies in Canada). Both the black and porcelain original Kobo ereaders are widely available for $79.99 (including free shipping or in-store purchase). At the price, it's a very nice unit and ideal for the person looking for a basic reader and access to public library ebooks.
They are also selling the current wifi model, in all three colours, for the standard price of $149.99. Relative to the Sony models, that's still a pretty decent price (the PRS-650 is $229.99).