A belated response here:
I have both a Sony PRS-350SC and a Kobo Wifi and I definitely fall on the side of preferring the six inch screen of the Kobo. Despite the improved clarity of the Sony PRS350 (and it is defintely a decent looking screen!). That extra inch makes a world of difference for me.
This is all subjective though. I still think the 350 is excellent and better than not having any eReader at all!
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