Quote:
Originally Posted by Ankh
With all due respect, I asked for specific marketing strategies that work today, that belong to the category that can be delivered only by the professionals. Please be precise.
What was the last thing done by the professional that has influenced you to buy the book?
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The one marketing tool used by publishers that worked for me in 2010 was the use of book clubs, specifically the Doubleday and the Quality Paperback Book Clubs.
The books looked interesting and the prices were low. I bought a lot to give as wedding, birthday and Christmas presents, as well as some for myself.