Quote:
Originally Posted by CommonReader
I hope the author was paid well by Amazon for this ill-concealed advertisement. The recipient gets an email and can download the book to his Kindle. Wow, isn't progress great. What has happened to the wrapped gift with a handwritten, personal note?
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Since it is a book for an e-reader it cannot be wrapped and given to a person in physical form. I prefered the emailed book to the emailed gift card. It is more personal and came with a note from my In Laws.
It worked for me.
And it is a feature that many people have been asking for. I read plenty of topics asking for the ability to give a specific book. Amazon heard that and found away of giving people what they want. Right now they are the only one doing it. I figure that will change in the next few months.