You bought and got your book directly from B&N, right? Then you should drag the file straight to the appropriate folder on your Nook via the USB cable (or use the Wi-Fi/3G option to download it via the Nook itself).
ADE and B&N-DRM are different (although Adobe is partnering with B&N to include the B&N-DRM in future versions of ADE) and the actual Adobe Digital Editions app doesn't support B&N-DRM books just yet, which is why it doesn't see it.
Oh, and it doesn't matter what filename you give it. B&N changes the filenames depending on how you download the books (Nook app, directly from website, etc.).
Hope this helps.
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