Quote:
Originally Posted by mrkai
"How can this be fixed? I think what people are calling "social drm" is a good step (this allows for more "playback" options and helps honest people stay that way), the $9.99 Amazon price (tho I think $7.99 would be the "killer price point"), and the addition of allowing buyers to print one copy of the book (paralleling the m4a -> cd that Apple does)."
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Don't overlook the fact that most of us have seen a dramatic fall in the price of eBooks (which most stores sell in US$) due to the fact that the value of the US$ has fallen through the floor in the last year compared to most other currencies. Eg, for many years, the £:$ exchange rate was about £1 = $1.60; today it's £1 = $2. That means that anything priced in US$ is now 25% cheaper than it used to be.