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I have found a remarkable e-book business plan, which this title is too small to hold
I think I have seen the perfect e-publishing business model.
And Amazon is already doing it!
But not with books ;-) Amazon recently started selling DRM-free MP3 files on their online store. You can download them for less cost than the competing DRMed files, and they can be played on any device (because everything supports MP3), and they're fairly high quality encodings.
They are lacking the software/device integration that Apple has, but last I heard they were quite happy with the sales figures.
Imagine them doing the same for ebooks...
And I think that the key to a successful ebook sales strategy is accepting that you'll have some people who won't pay, who will download your books for free and send them to their friends for free or upload them on filesharing networks. It's like 'shrinkage' in the retail business, or 'breakage' in the old record business, or 'spoilage' as a grocer - you accept that you lose some percentage of product to thieves or carelessness or nature. And you factor that into your business plan.
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