Well I just restored mine when I returned it. The cashier didn't even open the box, so I could have returned it fully rooted with the Kindle app on the homescreen, etc, etc, and they would not have known.
So, unless there is a techy nook person in the store that will take it out of the box, power on, search around for apps, there is really no way they will even know.
As for the "moral" stance, well, that's up to you. Just know they will not be able to re-sell the returned unit as new (or even at all) so it probably doesn't matter anyway.
Just restore and act dumb if you are worried. FYI, I've returned many "rooted" items in the past (iPad, EVO, iPhone 3GS, etc). Never a peep because they were all restored to factory state.
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