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Old 12-07-2010, 11:43 AM   #34
DMcCunney
New York Editor
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Quote:
Originally Posted by rhadin View Post
When the dust settles, I think what we will see is Google buying both Borders and B&N, then offering a deal to Sony. The Sony deal I envision is to merge the Sony bookstore into the Google-Borders-B&N store (which will be Google Books) and in exchange, Google will drop the B&N and Borders hardware and subsidize the Sony hardware to make it more competitive against Amazon.
If the Promised Land had arrived, and literature was entirely ebooks, this might make sense. It hasn't. Printed books are still the majority of the market. B&N and Borders are primarily brick and mortar retailers selling physical goods.

What does Google know about that business? How well do you think they might do trying to run it, let alone attempt to fix the problems besetting both B&N and Borders? What might Google get for what would need to be a multi-billion dollar investment? (The answer to the last is endless headaches.)

If I were looking for a realistic buyer for either or both, I'd pick someone already in that business, like, say, Walmart or Target.
________
Dennis

Last edited by DMcCunney; 12-07-2010 at 11:58 AM.
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