I have a hypothetical situation for you, Steve. Let's say I bought an ebook from you. I download it, and copy it to my ebook reader.
I now have two copies, one on my PC and the other on the reader. Should I pay you for the second copy?
Why can't the same principle apply for a pbook and an ebook? If the content has been paid for, why does the consumer have to buy it a second time?
The problem, as I see it, is that CDs and MP3s have changed how some people look at electronic content. A CD is little different from a collection of MP3s. If someone owns the one, they will not pay for the second because they can get it so easily. This viewpoint has bled into the ebook market.
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