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I don't think the wholesale pricing for physical goods is a valid comparison in this case because book sellers like Smashwords, Amazon, etc. (if I am understanding correctly) don't have it set up that way. The author gets a certain percentage of the selling price and that's that. Am I correct so far? So, since that is the case, the only way an indie author can keep from having his/her percentages reduced to wooden nickels due to price slashing is to set a certain price for the book across the board. Or that's my understanding, at least.
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