Quote:
Originally Posted by mikemc2
a new survey of its audience of professionals and early-adopter consumers
Well that's not a very representative sample of people who read for pleasure is it? In other news, bllionaires who are planning on buying a car in the next six months prefer the Bugatti Veyron to the Honda Fit. What? Isn't everyone buying a Veyron?

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Exactly.
I've seen some much more random polls that indicate that most ebook reader owners are over 40 or female.
Just like the polls here only represent the MobileRead population. Which is still interesting, but is not definitive.