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Old 11-25-2010, 10:47 AM   #145
Lady Fitzgerald
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Quote:
Originally Posted by murraypaul View Post
a) What about the evidence bit?
b) Of course a bestselling one will make more money. That is not the same as saying that in general publishers make more money on hardbacks than paperbacks. Which is what you said, after all.



Irrelevant to the point as to how many people are will to pay full price for hardbacks, if they are not actually paying full price.
Just because a book sells more copies doesn't necessarily mean it will make more money. How much money a book will make depends on profit margin times sales. A book with a low profit margin has to sell a lot more books than a book with a higher profit margin.

Generally speaking, you are correct, however.
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