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Old 11-24-2010, 11:02 AM   #103
Ankh
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Posts: 714
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Join Date: Oct 2008
Location: Ottawa, ON
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Quote:
Originally Posted by leebase View Post
Publishers care about both markets. There have been three main levels they've catered too with Hard back, Trade Paperbacks, and Mass Paper backs in descending price. It's the way it's always been.

eBooks come along and now there is no physical differentiation in the product.
In addition, there is a very, very, very "strange" quality introduced by the arrival of ebook.

The publisher never-ever runs out of supply, it is endless. The initial investment lasts forever (no reprint costs, no worries about the quantity). No stock. The only risk is the one associated with the initial investment (will this sell, or not).
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