Thread: You don't matter - and you never did
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Old 11-23-2010, 11:07 PM   #70
leebase
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Quote:
Originally Posted by abookreader View Post
No. In a true market economy the people paying the most do not set the price and the people demanding the cheapest do not set the price. What sets the price is profit maximization .... and it isn't even that simple. Some businesses attempt to maximize profit over long terms (years) and some care only about the current quarter.
It's never set by those who don't value the product. I obviously didn't mean the one guy willing to buy a book for $1000 sets the price. But given that millions of books sell for more than $20 lets us know that the mass market price for new works is -- $20 or more.

And it's "willing to pay" that sets the price -- not "how much it costs to make". If we move this debate to "what are people willing to pay" from "what does it cost to create an ebook" -- I will consider it a victory.

Folks who think the successful mass market price for new release hard backs is just too outrageous to even be considered -- do not matter to the publishers. Didn't matter before, don't matter now.

Lee
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