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Old 11-23-2010, 05:26 PM   #37
leebase
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Quote:
Originally Posted by wvcherrybomb View Post
However, I somehow get the feeling that the OP is less about ebook pricing and more about someone not willing to get suckered out of $50 for a print.
It's simply an example from another industry. $50 has never been about the cost of making a print. But before digital technology came along, and people started making their own prints en masse, that they even began to realize that photos aren't that expensive to print. They never were. You were NEVER merely paying the cost of the paper and ink.

The price of a movie at the theater is not tied to how much it costs to print the film. The price of a can of Coke has little to do with the price of sugar and carbonation and the can. The price of Nike tennis shoes has little to do with the cost to make them. The cost to make a Mercedez is not THAT much more than the cost to make a Chevy.

And as such -- when someone finds little value in a product -- they simply don't matter to the producer. They aren't the producer's market. Mercedez could care less what _I_ think about how much their cars should cost.

Far and away, the whiners on this forum simply aren't the market the publishers have been trying to serve. The "used book market" is not a market that means anything to the publishers. The library readers, mean very little to publishers. Paperback buyers mean SOME amount to publishers, but not nearly as much as their main source of income, which is the hard back book market. That's where they make their money.

Lee
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