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Old 11-08-2010, 09:23 AM   #102
Kali Yuga
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Quote:
Originally Posted by jhempel24 View Post
HC cost more to produce, it's better binding, better paper, a separate dust jacket, want me to go on? Please.
I hate to break this to you, but hardcovers barely cost any more to produce than paperbacks.

It is well understood that hardcovers are high margin items. If the hardcover price is $25 and the same book in paperback is priced at $15, do you really believe it costs the publisher $10 more to make the hardcover? Try $1 or $2.

That's why many publishers don't want ebooks to eviscerate hardcover sales -- because a $10 ebook has a much smaller margin, thus produces less profit, than a $25 hardcover.

It's window dressing on the price dynamics of demand.
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