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Good product management and product introduction includes management of the inventory already in retailer hands. Sony should have assisted their retailers in clearing out old inventory. There are lots of ways to do this, for example, product rebates, bundling in free merchandise - ebooks, chargers, cases etc. or taking back product and reselling it for less in third world countries where it will still be very welcome.
Steelypip's observations above are undoubtedly correct - Sony crashed out the new products probably earlier than they would have wished to because of the competitive situation, but the marketing and product management of the new models is bad beyond belief, and is surely damaging prospects for the line.
This is tragic - the product is far too good to be buried by inept product management, yet this appears to be what is happening. Sony - are you listening?
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