Keep in mind that LCD-based ebook readers have, in fact, been around for some time. This really isn't something new.
But again, the questions that a potential customer really are going to ask are:
• Is color and animation worth $100 extra and 1/10 (or less) the battery power compared to eInk?
• Should I spend $250 on a Nook Color, or $300 on an Android tablet with the same screen and can run the Nook and Kindle and Kobo ebook software, plus email, games, and so forth?
• Should I spend $500 for a 10" tablet, with a bigger screen and more apps?
I don't think it is clear at all whether this will be a win for B&N.
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