Quote:
Originally Posted by boswd
I'm in the it's not a new Nook camp. they just had a press release about the biggest update to the nook todate.
my guess it's the unveiling of the all new look BN Physical bookstores with the new Nook cafe's and Nook learning centers.
The BN near me is under construction right now.
I could be wrong but I would find it odd to annouce a huge update to their current product only to have a new one introduced a week later.
If that is the case then that is awesome customer service and taking care of their customers. To unleash a major update to it's early adopters in an age which usually means you have to buy a new product to get the new goodies, would be really something.
but again I think it's an unveiling of the whole new look BN bookstores with the Nook and the nook ebooks across different platforms/devices being the center piece of it.
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If it's a new Nook, I'd guess the firmware update was deliberately planned to be released when it was. Keep customers happy in this market is very important, especially when competing against Amazon. Speaking of Amazon, the Kindle's 2.5 firmware upgrade was released just a couple months prior to the K3 announcement. They want to give their older customers something to appreciate. The new hardware alone is worth upgrading for, so without new firmware with at least some of the features of the new model, the people who don't have the money or aren't inclined to spend it would just be PO'd rather than more likely to upgrade.