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Old 10-18-2010, 09:53 PM   #24
SlowRain
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Join Date: Feb 2010
Location: a Canadian expat in Taiwan
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Quote:
Originally Posted by Lemurion View Post
Ten thousand POD books cost ten thousand times as much to run off as one POD book. The printer may charge you less per, but it's cutting into their profit margin to do it.

Traditional offset printing has massive economies of scale - and that makes a huge difference.
I imagine bestselling authors will have a traditional print run for their new releases and will be sold through retail outlets (online and off), but their back catalogs along with authors with lower sales will be just fine on POD.

Last edited by SlowRain; 10-18-2010 at 09:57 PM.
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