The problem a lot have with 'its' and 'it's' is they are usesd to thinking of 's at the end signifying possession. With its and it's it is just the opposite.
As for there and their, I always point out to my students that 'here' is part of where and there, so all signify place. That took care of the where, were problem, too. Well, I at least tried to take care of the problem, they didn't always listen.
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