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Old 10-13-2010, 12:04 PM   #129
murraypaul
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Quote:
Originally Posted by DMcCunney View Post
You might not be willing to pay the higher price, and refuse to buy. If I can meet my revenue and profit targets at the higher price, I don't care. That's your problem. You want to buy it cheaper. I want to stay in business. Guess which wins?
That depends on whether the If is true, doesn't it?
If they stick with high prices, don't sell enough to make any money, and conclude that eBooks aren't a good market to be in, everybody loses.

An initially high price when the book is new, gradually reducing to pick up the long tail of buyers, makes sense. A fixed price which never changes doesn't.
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