Quote:
Originally Posted by brecklundin
ABSOLUTELY dead on right...I do not understand the people who feel a product priced at some amount beyond their comfort zone immediately go to the "rip off" card. Having been in the business of buying and selling since I was just 7-yrs old, so 43-yrs ago now...I accept and understand that a product is worth what someone is willing to spend. There is no such thing as a retailer "ripping someone off" when they have a set retail price....EVER.
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I'll post my price checks again:
Steven Fry's new autobiography is £6.30 Amazon for the Kindle version. At Waterstones it is £14 for the ePub.
Tony Blair's new autobiography is £7 for the Kindle version. At Waterstones it is £15 for the ePub.
The Girl with the Dragon Tattoo is £2.68 Kindle at Amazon. At Waterstones it is £5.50 for the ePub.
Eat Pray Love is £3.11 Kindle at Amazon. At Waterstones it is £8.85 for the ePub.
I think the majority of consumers, if told that store B was charging
more than twice as much as store A for an equivalent product would decide that store B was attempting to rip them off, and would not only shop at store A instead for this product, but would form an adverse opinion of store B and be less likely to shop there in the future.