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Before I got my reader I used to buy most of my books in hardcover - I joined Literary Guild 3 or 4 times. The last time I joined they sent me another card to join after a month or two so I joined again. I just looked up my account and I got a total of 11 books for $51.04. They had a sale of buy one book get one free and they counted the free book towards my commitment of 3 books. So I ended up paying $4.64 each for 11 hardcover books(including shipping). That's cheaper than paperbacks.
When I see the ridiculous prices they are charging for ebooks, it doesn't make me go back to hardcover - I've found a lot of free books and a lot of coupons. 50% off at Fictionwise made a lot of their books cheaper tham Amazon and Kobo had $2 off and a lot of books $3 and under. I also borrow books from my library for free and get more current books that way. The publishers are only hurting themselves. If they charged reasonable prices I would buy more.
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