Quote:
Originally Posted by detayls
I didn't say the Kindle was/is the second coming.
If you read the post again, all I said was that it is made for much less which gives Amazon more wiggle room on pricing.
In actual fact I said that Nook had two big advantages and made no mention of any superiority in use for Kindle.
People see words on the page that are not really there. The Kindle is cheaper to produce and that is all there is to it. Nook needs to follow this trend or fail.
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Ok I see what you are saying and I apologize for the snarky comment. but having said that, I do disagree 100% with your point though. I don't think you have to strip down the Nook and make it look, feel and smell like a Kindle.
The LCD screen, though I do understand it's not for everyone, it is still a HUGE selling point for the ones who do buy it. I am one of them
I mentioned this is the past and its no exaggeration. When my buddy at work, the kindle owner, and myself are at lunch and we have our ereaders out. Easily over 80% of our co-workers are more impressed with the Nook. Seeing the BN library's book cover flow and the home page icons are the biggest "Wow that is really really cool, I like that, and you get eink, it's like the best of both worlds".
The styling is alos much more commented on. The Nook does really have that look like it was designed by "Apple". I'm seriously telling you that most people are more impressed, when they are properly demo'd for them. with the nook than they are with the kindle. Add in the epub/library lending and showing them the page turning swipe feature and it really makes my buddy just want to crawl into a hole. LOL I not kidding. And basically the biggerst reason is the LCD screen.
So to ditch that and make themselves just another cookie cutter ebook reader I think would a HUGE mistake.
Barnes and Noble does a great job packaging the Nook, from it's look and feel , from it's Logo, to it's box to its UBS cord to the BN website, everything screams high end.
They also do a great job with in store Guerilla marketing with the Nook posters, banners and Nook Stands. There after market accesories are arguable THE BEST in terms of style etc. out there for any ereader a But they are light years behind Amazon in terms of advertising to the Masses. Light years. Kindle starte out with that catchy stylish "Fly me away" commerical to the beach commercial to the now direct attack albeit funny on the iPad. Add on to the fact that the Kindle appears on Amazon's homepage, which see's the most shopping traffic in the world. Even if you are going on just to buy a blu ray or even an hdmi cord you smacked in the face with Kindle ads.
Not everyone goes into BN and not everyon logs onto their website. This is the number one reason the kindle is outselling all other ebook readers.
I do truely believe in this day an age of where we are with techn. that if the Nook ran a more mass appeal commericials, the majority of people out there would be more inclined to buy a product that has the more modern tech. The Kindle really is behind in that catogory. This is the 3rd crack at it and the best they've done was clean it up.
Oh well