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Old 09-22-2010, 06:55 PM   #109
Elfwreck
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Posts: 5,187
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Join Date: Nov 2008
Location: SF Bay Area, California, USA
Device: Pocketbook Touch HD3 (Past: Kobo Mini, PEZ, PRS-505, Clié)
Quote:
Originally Posted by DMcCunney View Post
It's possible an ebook could be priced a couple of dollars lower, but why should it be? Publishers won't think that way: if they see an opportunity to reduce costs, they'll try to have that cost savings fall through to the bottom line, and leave the MSRP where it is.
Konrath Ebooks Sales Top 100k
Currently, I'm selling an average of 7000 self-pubbed ebooks a month on Kindle. Those numbers are for 19 self-pubbed titles, though the top 6 account for more than 75% of my sales, roughly 5000 per month.
That means those six are averaging 833 sales, or $1700, per month, each. That equals $20,400 per year, per ebook, for my top sellers.
...
My best selling Hyperion ebook, Whiskey Sour, has sold 2631 ebooks since 2004. That's earned me about $2200, or $34 a month since it was released.
...
Why are my self-pubbed ebooks earning more than Whiskey Sour, which remains my bestselling print title with over 80,000 books sold in various formats?

Because Hyperion has priced Whiskey Sour at $4.69 on Amazon, and I price my ebooks at $2.99.
They should reduce costs because cheaper books sell more--a *lot* more. Lower cost; make it up in volume. Ebooks, unlike pbooks, don't have marginal & administrative costs that eat into minor bits of profit per book; there's no shrinkage, no boxes accidentally destroyed by rain, no shipments sent to the wrong place & re-routed at the publisher's expense. Every book produced is a sale.
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