Quote:
Originally Posted by HarryT
Unfortunately you really can't look at it that way. An eBook sale will generally be instead of a paper book sale, not as well as, so the eBook has to share the same costs that the paper book would have. You can't regard eBook sales as cost-free.
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I'm not so sure. I would say about half of the books I've bought for my e-reader I wouldn't have bought the print versions of. The impulse buy is pretty powerful. The ebook pricing argument is getting very stale. The publishers that will succeed are the ones who know how and are willing to change with technology and not try to swim against the current.