Quote:
Originally Posted by DMcCunney
Your challenge is to provide value, price fairly, and make it as easy as possible for people to give you money.
Amazon excels at the last: Whispernet on the Kindle means instant gratification. You can select, pay for, and download a Kindle edition at any time, day or night. Why go through the time and trouble required to locate and get a pirate copy?
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I've found exactly this with music. Until recently, the number of MP3s that I had could be counted on the fingers of one hand (all bought legally). Then I got Ubuntu 10.04, which comes with a music store built into the music player. In the last five months, I've bought lots of MP3s, all through that music store,
because it is incredibly convenient. I could probably have got all those MP3s for free, but I didn't, because I would rather have legal copies, and the music store makes it easy for me to pay for them.