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Well it is rather interesting. If you read the terms of sale of ebooks, the purchaser is usually sold a licence to view the ebook an unlimited number of times, with the clause that the contract is non-transferable. My guess is if the account is in your name, then legally you can't transfer the contract, and IANAL but I somehow think it would be rather difficult to prove that ebooks are an asset. Help me out business people, but does an asset not have to be 'controlled' by an entity? If so, well you can't control the ebooks, you're bound by a contract to its use.
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