I would say nook except I haven't had a chance to hold a Kindle 3 in my hands. I love the nook's screen, look, and feel, however the battery life does make me want to get a kindle. With that said, however, I do not want to be locked to the Kindle store regardless how good it is. One way or another I'll withhold vote until my friend gets his new Kindle and I've had a chance to play with it.
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