1. Free 3G web browser.
Otherwise, I'd have stuck with my Sony PRS-505.
Nice bonuses that put me over the top:
2. Pearl screen. (I always thought my early-production 505's screen was too dark.)
3. e-Ink is the better way to read all those free Kindle books, than reading them on Kindle for PC. (In other words, their free books helped suck me in to buy their e-Ink device.)
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