Quote:
Originally Posted by Steve Jordan
Ruggero,
I just have 10 books to sell, conceived, written and formatted by me, which I would be glad to sell cheaper (or even give away for free!) if I was being supported, say, by advertisers. What do you have that fits those needs?
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Well Steve - to implement and emploi a new payment-and fonding (financing) system to the market I believe demand involvment by several major players to succeed.
Though, anyone selling any amount of ebooks could benefit from signing up.
1. step is to recognize your markets financial mecanism; the structure of production, distribution, agents, payment and transaction.
Second, I need to know how you wish the
technical delivery to work.
To simplify, the line-up of today looks something like this:
--> Author (Contentmaker) --> Publisher --> Production --> Distribution --> Agents (Commissioners) --> Shop (Street, Mailorder or Internet) --> Consumer (Reader) --> Money Transfer (Hard cash or Bank transaction)...
Nothing wrong with that - it's been working fine for hundred of years.
Problem is though, that the electronic market just dublicate the physical market system missing the potential that comes within the electronics itself.
First of all I've change the importance and engagement of several players:
Out goes the Publisher and the Production unit.
The Distributor is no longer defined as a physical company (unit) but any available
network - including wireless, bluetooth, hand_to_hand. (It's a misunderstanding to think a website as a 'Distributor'...the actual Web Distributor are the ones that owns the network, the cables!)
The Commissioners and Shops are one: On the internet it's the ones holding a website (like Google, Yahoo...These guys do
not make money selling content: They sell ad-space and licenses to search engines! Any sticky content on their websites is paid for by the holder of the website. If you give money to fx Yahoo for 'selling' your ebook is stupid: Instead they should pay you!
What's left is the Money Transfer:
Banks are not the only one - and not always the best - to take care of your money. They don't give credit easely and even take a fee for each transaction. But others do give credits, take no consumerfee and they have done this for decades...we just don't use'em properly.
That's all for now - my 'work' is calling - but I'll be back
