Quote:
Originally Posted by MaggieScratch
The type of consumer who buys whatever is around in the airport or wherever they happen to have some downtime and think about reading, who then give the book away to someone else to make room in their carryon (I witnessed such an event on an airplane last week), will not be an e-book consumer. They would have to purchase an expensive reader and have it with them at all times. Bringing down the price of the reader might help, but it needs to be portable. If they can be wheedled into reading on their PDA or smartphone that they already have with them, and buy e-books easily at the airport or drugstore, or better yet download it over the air, then maybe.
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This is exactly the type of reader an ebook reader would be prefect for All you do is make room ONCE for your reader. It takes less room then most books. It's lighter then a hardcover. And once you finish a book, you don't have to run over to the newsstand to buy a magazine or another book before you've just finished what you have. Also, you don't have to worry so much about finishing the book you are currently reading before your flight is over and being stuck with the in flight crappy magazines. The reader is perfect for these types.