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Originally Posted by Ben Thornton
I'm part of the 20% of Kindle book purchasers who don't have a Kindle. But I read my Kindle books on the Sony. I wonder what %age of that 20% are format shifting to another reader.
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I'd guess a small fraction. Format shifting requires knowing how to do it, having the tools, and needing to. Most folks don't and wont.
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In a week or two, I'll be joining the 80% ...
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Why the switch? Do you anticipate using both readers, or do you expect the Kindle to become the primary device?
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Dennis