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If everybody who buys the new Kindle HAS to have it with Mobipocket... and Kindle becomes the ONLY source for Mobi eBooks... where does that leave Astak?
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Mmm, that might happen in the US. But here in france, well... Look like amazon will show up after the battle is done. And they will have a hard time to convince the sony or cybook user (that are the vast magority here), to dump thier book to get a kindle. epub is the standard there.
So just make sure your readers supports epub.